Twenty years of making ideas move, from print and typography to real-time, 3D and generative AI.

About

Nicky began as a graphic designer, graduating from the University of Buenos Aires and teaching Typography there for over a decade. Freelancing since 2004, he grew from print and exhibition design, including the Bicentenario exhibitions for the City of Buenos Aires, into motion, 3D and interactive work.

As Head of Content at Sasami he led a creative team across advertising, apps and branded content. As Animation Director at .Monks he grew the Google team from 4 to 14 direct reports, shipping work for Google, Ubisoft, NFL, Samsung and Royal Caribbean while bringing generative AI into the production pipeline.

Portrait of Nicky Houghton
Portrait of Nicky Houghton

Craft first. Technology is the tool, never the point.